Mall Shoppers Turn to Boutiques Over Mall

Shop Small

Smaller stores lure with more intimate, helpful experiences

Miami is an up-and-coming city for the fashion industry. Mall operators dominate Florida shoppers’ wallets but small boutiques have been gaining ground in recent years. The Magic City has worked its magic on Florida tourists, becoming a prime shopping destination.

Since seasonal clothes are limited and the city is soaked in year-round warmth, travelers struggle to find fashion pieces that are both trendy and timeless. Boutiques are upping the ante, offering fresh new experiences to shoppers exhausted with the drudge of shopping centers.

From interior design to personal styling, boutique shopping in Miami is often entertaining. The three boutiques featured here venture beyond the regular shopping experience. They go above and beyond for their customers and are competing to become the best shopping destination in the city. These boutiques will transform your shopping experience from stressed to blessed.

Please Don’t Tell Shop

Please Don’t Tell Shop (PDT) is a boutique located in Miami’s Wynwood District and is owned by designer Carolina Benoit. PDT is full of fashion finds from around the world. Most pieces have an ethical component or something special about them. The brick-and-mortar store offers a personal styling program and unique shopping experience for those wanting to reinvent their wardrobe. PDT offers high-end brands such as For Love and Lemons, Gracia, and Lovers + Friends.

The store opened in January 2017 and has grown into a favorite among influencers and Miamians for its whimsical style and unique local brands such as Annie the Alchemist. Tatiana, a frequent shopper at PDT, explains the boutique’s allure: “PDT is like a little secret among your friends, where you can’t tell where you got that skirt.”

The boutique offers more than just garments. Every month, Carolina hosts a wellness event that includes yoga, meditation and styling parties. PDT is also online and connects with readers through their blog where it shares topics such “How to Layer with No Fear,” all sowing products sold at PDT.

50 NW 24th St.

Miami, Florida 33127


Kiki on the Mile

Kiki on the Mile, formerly The Dressing Room, is a boutique with Miamian, Parisian, Londonian, and New Yorker vibes. Kiki Garcia is the owner and creative director behind Kiki where she curates finds from her travels and time spent living in New York City. Kiki’s boutique takes its design cues from her apartment where you will find home goods, party favors and that special outfit for your date. The boutique opened a year ago, and is located in the heart of Coral Gables, Miami. Kiki offers international and local brands such as Do + Be and Marsol Sagastume.

The best thing about this boutique is their same-day delivery service. If you are stuck at work with no time to shop, call Kiki and she will deliver your night outfit directly to your office. Next month, Kiki will host a live painting event with artist Mr. Dashing where customers will have the opportunity to personalize their denim jacket or shoes. Hannah, a loyal customer and lifestyle blogger comments: “I can always find what I am looking for at Kiki. She offers tropical yet casual clothes that are wearable day to day.”

Kiki recently opened up her interior design services to her customers, where she will turn dreams into reality.

88 Miracle Mile

Coral Gables, Florida 33134


Earthy Chic

Miami’s Design District is an up-and-coming area with a variety of luxurious stores. Earthy Chic is at the south end of the District, north of the Buena Vista neighborhood. Earthy Chic is a collaboration born from Priscilla and Eileen, two friends with a shared goal of offering shoppers a wallet-friendly alternative to the nearby Design District luxe boutiques. The perky duo started their fashion journey handcrafting jewelry.

Their jewelry designs are sold in store and a percentage goes to a featured charity. The boutique carries Australian brands such as Style Stalker, Wilde Heart, & Quay. Passersby are drawn into the store for its tropical and fresh décor. Priscilla and Eileen will personalize and handmake your desired jewelry.

Laura, a student at the Art Institute, says: “I love coming here. I always find my size and they constantly bring new items. I can always find the perfect gift here.” Earthy Chic recently began collaborating with a vintage and antique clothing store to offer one-of-a-kind pieces.

4300 NE 2nd Ave.

Miami, Florida 33137

I encourage you to shop small this holiday season. Small Business Saturday was a success around Coral Gables but make a habit of shopping slow and small to help the community.


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